MD – Steve


Steve has over 30 years working in the Pet Industry, after leaving school he joined his fathers firm MDC Exports – where animal welfare is their No. 1 priority.

From there he went on to work with Dr Roger Mugford at The Company of Animals, taking a 1 million (£) company to £14 million.

 In 2017 Steve founded Pet Trade Innovations Ltd a company dedicated to bringing new products to the pet trade and helping overseas businesses break into the European market.

Steve is a well-established face within the pet trade, respected the world over. He has a wealth of experience and knowledge meaning he is suitably entrenched to advise inventors and organisations on all aspects of the Pet Trade Industry.

In his spare time he is a dedicated philanthropist using his spare time to raise money for Dogs for Good. Dogs for Good is a UK-based charity training and providing accredited assistance dogs to people with physical disabilities and children with autism.

Hannah – PA/Operations Manager

Hannah Team

Hannah has worked for Pet Trade Innovations since day one!

 Having worked previously for an animal pharmaceutical and an underwear company – Hannah comes with a wealth of experience in Supply Chain.  With the start up of Pet Trade Innovations Hannah has also mastered many more skills which now include customer service, accounting and web design.

Contact Hannah at

Outside of work Hannah is married with two beautiful girls & likes nothing more than spending time as a family and enjoying the weekends with friends.


Barney – Chief Product Advisor & Head of Photography


Barney is a 5 year old Lab X – as you can see he loves to pose, hence why have him as head of photography.  He has mastered the catalogue pose to precision!

Barney lives with his human Mummy Hannah and family, they rescued him when he was just 1 and gave him a second chance.

Although he still has the odd funny moment – he is now an incredibly loving dog.  Barney likes to put all new products through their paces

Ted – Head of social media


What Ted doesn’t know about blogging, facebook, twitter or Instagram just isn’t worth knowing.

He spends hours searching for the next big product….

Say Hi to Ted at

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