PET TRADE INNOVATIONS was founded by Steve Driver to help bring new innovations and ideas to the pet trade.
Steve has worked in the pet & vet market all his working life and has huge experience of bringing new products and innovations to market, turning them into recognised everyday consumer brands.
As well as selling products that are designed and produced by Pet Trade Innovations, Steve also searches the world to find new and innovative products and brands that the company can sell across Europe.
Animal Welfare is always at the forefront of everything Pet Trade Innovations does and we look for products that are not only good for animals but also help build a stronger relationship between pets and their owners.